A class-action lawsuit accuses Toyota of covertly monetizing driver data through its connected car services, alleging that personal driving information, including GPS location and braking habits, was collected and shared with insurers like Progressive without explicit consent. The plaintiff claims this data sharing led to increased insurance rates. Toyota maintains that drivers agreed to data tracking by activating connected services. This case echoes similar legal challenges faced by General Motors and highlights ongoing concerns about privacy, consent, and the potential for data monetization by automotive manufacturers and third-party analytics firms. Regulators are increasingly scrutinizing these practices, with recent FTC actions placing bans on data sales by automakers, underscoring the need for greater transparency and control for drivers.