Not Only From a to B, Cars Are Data Collection Machines
May 02, 2022 • 05:52
According to McKinsey, cars generate approximately 25 gigabytes of data per hour. As automobile technology advances, from electric cars to autonomous vehicles, the data that cars generate presents a multibillion dollar opportunity.
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Jordan points out that: “Automakers are currently using data for everything from the direct monetization of the data, to providing better in-car experiences and even working with outside organizations such as insurance companies to build a vibrant ecosystem.”